Prism Geo · city intelligence · pilot
Prism Geo · India · Uttar Pradesh · Noida · The startup picture in Noida
Startups · Noida

The startup picture in Noida

Everything startup in one place: who's building, how the landscape clusters, the people and investors behind it, and whether the capital is real.

AI verdict · codex · ground-checked

Outside capital exists, but Noida trails the nearby leader. Of 13009 tracked companies, 961 have ever raised outside money; Gurugram has 2093 funded startups nearby. Noida still has a meaningful funded pool, yet the regional gap is clear and most tracked companies have never raised.

WATCH Watch whether seed-stage companies start converting into larger funding rounds or acquisitions.
AI verdict · codex · ground-checked

Company formation is energetic, but survival is the catch. Noida has 4944 companies founded since 2018, while 14.3% of all tracked companies have shut down; unfunded and dead ventures dominate the stage list. Acquisitions show some maturity, but this is a high-churn ecosystem.

WATCH Watch whether new founders secure seed funding before joining the closure count.
Who's building in Noida
HCL Technologies logo
HT

HCL Technologies

Digital & Cloud Transformation Services

est. 1976 · 118,815 staff · raised outside money
Prateek Aggarwal — CFO
Shiv Nadar — Founder
Max Financial Services logo
MF

Max Financial Services

Life insurance carrier

est. 1984 · 38,402 staff · raised outside money
Analjit Singh — Founder · Boston University
Paytm logo
P

Paytm

Paytm: Payment and Utility App with BHIM UPI and Fastag for Mobile Recharge and Bill Payments

est. 2000 · 22,948 staff · raised outside money
Vijay Sharma — Founder & CEO · Bachelor of Engineering Delhi Technological University
Physics Wallah logo
PW

Physics Wallah

Provider of live and recorded classes for academic and test preparation

est. 2020 · 10,316 staff · raised outside money
Alakh Pandey — Co-Founder & CEO
Prateek Maheshwari — Co-Founder · Bachelor of Technology IIT(BHU)
Jaiprakash Power Ventures logo
JP

Jaiprakash Power Ventures

Jaiprakash Power Ventures: Building & Operating Hydro/Thermal Power Plants

est. 1994 · 7,500 staff · raised outside money
Suren Jain — Managing Director
Sunil Kumar — CEO
Havells logo
H

Havells

Havells India: A household name for electrical appliances, lighting & accessories

est. 1983 · 7,449 staff · raised outside money
Anil Rai Gupta — Chairman & Managing Director
Rajesh Gupta — CFO
Haldiram logo
H

Haldiram

Global expansion of traditional Indian snacks

est. 1937 · 7,032 staff · raised outside money
Shivansh Agrawal — Managing Director
Krishan Kumar Chutani — CEO
Jaypee Group logo
JG

Jaypee Group

Diversified Infrastructure and Services Expansion

est. 1958 · 5,774 staff · raised outside money
Jai Prakash Gaur — Founder & Director
Naukri.com logo
N

Naukri.com

Naukri.com - An Indian employment website

est. 1996 · 5,717 staff · raised outside money
Sanjeev Bikhchandani — Founder · BA St. Stephen's College
Sanjeev Bikhchandani — Founder & CEO · Bachelor of Arts St. Stephen's College
Jubilant Pharma logo
JP

Jubilant Pharma

Manufacturer of APIs as well as finished dosage formulations

est. 1978 · 4,600 staff · raised outside money
Shyam S Bhartia — Managing Director
Aforeserve logo
A

Aforeserve

Aforeserve- Single point support for ICT assets over its lifecycle.

est. 2000 · 4,500 staff · raised outside money
Soumitra Gupta — Founder & President
iEnergizer logo
I

iEnergizer

Provider of BPO services for healthcare company

est. 2000 · 4,493 staff · raised outside money
Anil Aggarwal — Founder
Sanjay Tyagi — CEO
Inventive logo
I

Inventive

Provider of revenue billing for power & gas utilities, meter reading, and other services

est. 2006 · 4,466 staff · raised outside money
Yogesh Garg — Co-Founder & Director
Devesh Garg — Co-Founder & MD
Extramarks logo
E

Extramarks

Revolutionizing Edtech through Interactive Learning

est. 2007 · 4,080 staff · raised outside money
Atul Kulshrestha — Founder & Chairman
Ritvik Kulshrestha — CEO & Managing Director · BE University of California
Cogent E Services logo
CE

Cogent E Services

Provider of outsourced marketing and e commerce services

est. 2004 · 3,841 staff · raised outside money
Abhinav Singh — Co-Founder & Managing Director
Gaurav Abrol — Co-Founder & CEO
Apl Apollo Tubes logo
AA

Apl Apollo Tubes

APL Apollo Tubes Limited: Largest Producer of Structural Steel Tubes in India

est. 1986 · 3,750 staff · raised outside money
Sanjay Gupta — Managing Director
Barista Coffee Company logo
BC

Barista Coffee Company

Barista Coffee Company - Reviving the Coffee Culture in India

est. 1999 · 3,750 staff · raised outside money
Rajat Agrawal — Chief Executive Officer
Logix Group logo
LG

Logix Group

Innovative Real Estate Solutions with a Focus on Quality and Customer Satisfaction

est. 1997 · 3,750 staff · raised outside money
Pankaj Jain — CEO
Trustline logo
T

Trustline

Long-standing Financial Firm with Strong Client Relationships

est. 1989 · 3,741 staff · raised outside money
Ali Owji — Co-Founder & Managing Director
Mukesh Kansal — Co-Founder & MD
Cengage India logo
CI

Cengage India

Online and digital learning tools for higher education

est. 2011 · 3,602 staff · raised outside money
Alok Srivastava — Managing Director
IndiaMART logo
I

IndiaMART

IndiaMART B2B Marketplace

est. 1999 · 3,592 staff · raised outside money
Brijesh Agrawal — Co-Founder & Director · Harvard Business School
Dinesh Agarwal — Co-Founder & CEO · Bachelor of Technology Harcourt Butler Technical University
Schoolnet logo
S

Schoolnet

Comprehensive edtech solutions for K-12, TVET services for employability

est. 1997 · 3,478 staff · raised outside money
Ramireddy Chandra Mowleeswar Reddy — CEO & MD · School of Planning and Architecture
RCM Reddy — Managing Director and Chief Executive Officer
Gujarat Fluorochemicals logo
GF

Gujarat Fluorochemicals

Gujarat Fluorochemicals: Traditional chemical co. with tech-enabled expansions

est. 1987 · 3,418 staff · raised outside money
Satish Kakade — CEO
Oil India logo
OI

Oil India

State-owned oil exploration and production

est. 1959 · 3,219 staff · raised outside money
Utpal Bora — Chairman & Managing Director
The startup landscape, clustered
cluster · 2982 companies

Business Services

759 founded since 2018 · 79 funded

Sub-themes
it services · 1230marketing services · 692hr services · 279management consulting services · 139bpo services · 138event management services · 92

e.g. HCL Technologies, Bhilwara Infotechnology Ltd., iEnergizer

cluster · 1455 companies

Consumer

634 founded since 2018 · 150 funded

Sub-themes
fashion tech · 295local services · 213logistics tech · 125b2c e-commerce · 120online travel · 101road transport tech · 89

e.g. IndiaMART, 99acres, Astro Tak

cluster · 1432 companies

Enterprise Applications

632 founded since 2018 · 130 funded

Sub-themes
hrtech · 370marketingtech · 271enterprise resource planning · 161sales force automation · 152saas · 131enterprise software · 123

e.g. Naukrigulf, BigShyft, Career Site Manager

cluster · 1210 companies

Retail

553 founded since 2018 · 116 funded

Sub-themes
fashion tech · 296b2b e-commerce · 115home improvements · 92horizontal e-commerce · 92e-commerce enablers · 90beauty tech · 81

e.g. IndiaMART, IndiaMART, Lyallpur Uniforms

cluster · 694 companies

Edtech

318 founded since 2018 · 71 funded

Sub-themes
k-12 edtech · 296continued learning · 197higher education tech · 163test preparation tech · 121enterprise resource planning · 84online courses · 46

e.g. upGrad Abroad, Physics Wallah, Shiksha

cluster · 681 companies

Real Estate And Construction

210 founded since 2018 · 37 funded

Sub-themes
real estate & infrastructure developers · 168real estate brokers · 117facility management services · 76building materials · 65interior designers · 59construction management services · 47

e.g. Checkmate Industrial Guards, Jaypee Group, wave infratech

cluster · 654 companies

Consumer Goods

234 founded since 2018 · 59 funded

Sub-themes
apparel brands · 137food & beverage products · 119home furnishing products · 112fashion tech · 54household durables · 53beauty & personal care products · 53

e.g. ChefBoss, Standard, Havells

cluster · 562 companies

Fintech

329 founded since 2018 · 89 funded

Sub-themes
investment tech · 156payments · 152alternative lending · 80finance & accounting tech · 72banking tech · 51internet first insurance platforms · 30

e.g. One97 Communications, Paytm, Trustline

cluster · 550 companies

Media & Entertainment

191 founded since 2018 · 58 funded

Sub-themes
internet first media · 224social platforms · 75internet first news publishers · 65film & tv studios · 43ott video · 36gambling tech · 29

e.g. Zee News, Indian Express Group, ZeeNews.com

cluster · 389 companies

Education

107 founded since 2018 · 17 funded

Sub-themes
educational support services · 77continuing education centres · 69higher education institutions · 57k-12 schools · 57continuing education chains · 36academic tutoring · 31

e.g. Amity International School, Cengage India, International Mun

Business models in play
diversified · 1915horizontal · 1885suite · 888application development · 770full service marketing agency · 647internet first brand · 569multi category · 553b2c commerce · 356marketplace · 336multi-category · 328retailer · 278ecommerce · 248
The people behind them
founder & backgroundrolecompany
Shiv Nadar
HCLTech, Founder Shiv Nadar Foundation.
FounderHCL Technologies
Vijayakumar C
PSG College of Technology BE 1990
CEO & MDHCL Technologies
Analjit Singh
Founder The Max Group, Leeu Collection, ex-Vodafone. Questrom School of Business Boston University 1997, MBA 1997
FounderMax Financial Services
Vijay Sharma
Paytm Payments Bank, One97 Communications, ex-India Today Group, RiverRun Software Group. Delhi College of Engineering BE 1998
Founder & CEOPaytm
Alakh Pandey
Co-Founder & CEO-PW
Co-Founder & CEOPhysics Wallah
Prateek Maheshwari
Co-Founder-PhysicsWallah,PenPencil | Ex-NightPanda,Caterpillar,Edu4All | Indian Institute of Technology (Banaras Hindu University)
Co-FounderPhysics Wallah
Rajesh Gupta
Vice President (Finance and Accounts ) - Ludlow Jute & Specialities Ltd.
CFOHavells
Sanjeev Bikhchandani
Advisor - Airavat Capital | Indian Institute of Management Ahmedabad 1989
FounderNaukri.com
Sanjeev Bikhchandani
Advisor - Airavat Capital
Founder & CEONaukri.com
Hotel Naukri
CEO-Naukri.com
CEONaukri.com
Soumitra Gupta
Founder & President-Aforeserve
Founder & PresidentAforeserve
Anil Aggarwal
Barker Shoes
FounderiEnergizer
Yogesh Garg
IIT Rorkee BE
Co-Founder & DirectorInventive
Devesh Garg
LKSEC MCA 2003
Co-Founder & MDInventive
Atul Kulshrestha
Founder & Chairman-Extramarks Education
Founder & ChairmanExtramarks
Ritvik Kulshrestha
Founder vowels. UCLA BS 2017
CEO & Managing DirectorExtramarks
Poonam Jamwal
Ex-The Times of India, Times Mobile. University of Jammu BS 1986, Amity University MBA 2010
CBOExtramarks
Abhinav Singh
KIET BE 2002, MBA, IMT Ghaziabad 2004
Co-Founder & Managing DirectorCogent E Services
Gaurav Abrol
Kirori Mal College, University of Delhi BSc 2001, IMS Ghaziabad PG 2004
Co-Founder & CEOCogent E Services
Pranjal Kumar
Ex- UFLEX Group. Bangalore Institute of Technology BE 2001, IMTG MBA 2004
Co-FounderCogent E Services

backgrounds shown where available

Investors active in Noida

731 investors are on record backing Noida companies. The most committed:

Most active — backed 2+ companies
WestBridge CapitalWestBridge Capital: 44Elevation CapitalElevation Capital: 33MediaTekMediaTek: 33Pradeep KumarPradeep Kumar: 33Piper SericaPiper Serica: 33Brand CapitalBrand Capital: 33Rahul KumarRahul Kumar: 33IntelIntel: 22ICICI BankICICI Bank: 22JS Building Material SupplJS Building Material Suppliers: 22Altius InvestechAltius Investech: 22PlanifyPlanify: 22
Institutional
Elevation Capital · VC fundBrand Capital · VC fundLightspeed Venture Partners · VC fundAlkemi Growth Capital · VC fundChiratae Ventures · VC fundSpark Growth Ventures · VC fundBurman Family · VC fundSoftBank Vision Fund · VC fundSapphire Ventures · VC fundK2 Global · VC fundDiscovery Capital · VC fundVentura Capital · VC fundNext5 Ventures · VC fundGood Capital · VC fund+ 57 more
Private & corporate backers
WestBridge CapitalMediaTekPradeep KumarPiper SericaRahul KumarIntelICICI BankJS Building Material SuppliersAltius InvestechPlanify+ 650 more

hover a name to see who they backed

Venture capital
Funded startups — peer cities
GurugramGurugram: 2,0932,093NoidaNoida: 961961JaipurJaipur: 402402IndoreIndore: 181181LucknowLucknow: 111111
Companies that have raised
companyindustryroundslatest roundfounded
Mogli Labsinternet62021-052014
Lava Internationaltelecommunications52021-092009
Credgenicsfinancial services42023-082018
SAHAreal estate12017-062012
IntrCity SmartBustransportation/trucking/railroad22024-022002
NTL Electronicselectrical/electronic manufacturing12010-071993
Extramarkse-learning12011-092007
SquadStackinformation technology and services42022-082015
DiGiSPICEinformation technology and services12011-072000
EZMallretail12018-072017
Digitonline media22011-082001
Akasa Financebanking52022-121995
Somany Ceramicsbuilding materials22015-121969
EndureAir Systemsaviation & aerospace22023-072018
ID Being Cultapparel & fashion12007-011993
Haldiramfood production12009-011937
TCNSapparel & fashion12006-031972
MIND Offeringsinformation technology and services12010-012000
Proof of Performancemarketing and advertising32015-082010
Mobiquest Mobile Technologiesmarketing and advertising22017-072008
WedLockcomputer software22016-022014
Abraham & Thakoreretail12018-011992
Aerosense Technologiesairlines/aviation42022-052018
Bodycareapparel & fashion12011-081992
Nawgatibusiness/productivity software52024-012019

round amounts sparse for tier-3 cities — counts shown, dollar totals withheld

Founded by year
2026: 122008202612
Stages
UnfundedUnfunded: 7,0397,039DeadpooledDeadpooled: 1,8601,860SeedSeed: 352352Funding RaisedFunding Raised: 261261AcquiredAcquired: 153153PublicPublic: 125125Series ASeries A: 7272PrivatePrivate: 3232Acqui-HiredAcqui-Hired: 2929Series BSeries B: 2525
Recent founds (2018+)
companyindustryfoundedemployees
Dear Narihealth, wellness and fitness2026
Vedora AIcomputer software2026
TrackLoneelectrical/electronic manufacturing2026
Times Newsonline media2026
Harpal Techinternet2026
Mimasa AIcomputer software2026
On Newssports2026
Rynxlycomputer software2026
Sampurn Chalisareligious institutions2026
Sarkari Today Newsgovernment administration2026
SoftTalkcomputer software2026
Vaidik Hrstaffing and recruiting2026
The Yeti Lifehealth, wellness and fitness2025
Pikoocomputer games2025
gHRighuman resources2025
Fablemanagement consulting2025
Gro MSMEmanagement consulting2025
Styletrack Internationalapparel & fashion2025
Iklavyae-learning2025
100Networkhuman resources2025

gate: ≥150 companies & ≥20 recent founds — passed (13009/4944)